Information Products

Let us help you exceed your KPI's with ease and certainty.

 

Client has information based product that was targetted to a specific large niche audience they wanted to expand upon.

Achieved a Click Through Rate of 1.25% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 50%
Return on Investment of 250%
New traffic sources by network
 

Challenge

Client has specific niche offer and seeks high volume conversions.

Solution

Utilizing our experience in this vertical. Plus, our relationships with clean premium traffic vendors. We set up a targetted campaign based on competitive analysis and 1st party data application. Applying RAW data science optimization algorithms to the traffic data. We were able to target specific, scalable and compliant traffic sources in a matter of weeks vs. months.

Results

We’ve achieved a Click Through Rate (CTR) of 1.25%, which generated a number of new sales. In the campaign’s 1st month of activity the Cost Per Action (CPA) was reduced by 50%, surpassing the client’s target. Within-in months client saw post-click revenue – (generated by both dynamic retargeting and the prospecting campaign) – produce a Return on Investment (ROI) of 250%.

1.25% CTR

50% less CPA

250% ROI

From The Client

“We knew from a prior introduction that Lucrumnet Media could achieve our goals with their programmatic approach. The results were so incredible in the 1st month that we increased our spend from $30,000 to $200,000 the 2nd month"

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